UrbanStems
Feel-good gifting on-demand
UrbanStems is an online gifting company that makes sending as enjoyable as receiving. They offer sustainable arrangements and same-day delivery in many US cities.
CLIENT
UrbanStems
INDUSTRY
Ecommerce
SERVICES
UX Design, Website Design
For Urbanstems, a nationwide same-day flower delivery service, I redesigned the checkout experience to drive revenue growth. The new checkout experience required implementing a tiered delivery window system with express options, creating personalization features for premium greeting cards, designing flows for value-added products like vases and plant care items, and developing discrete checkouts for new payment methods. These enhancements streamlined the user experience while significantly boosting average order value.
